How to Place Adsense on Your Blog
One of the more popular ways to make money blogging is through Google Adsense. Adsense allows almost anyone with a blog or website to create an account and place ads. The ads are, for the most part, targeted to each blog. For instance, a blog about writing will have ads about writing. Each time a visitor clicks on one of the Adsense links, the blogger earns money. The amount of money depends on the ad; different keywords bring in different amounts. Google will send a check once you receive $100 in revenue. It's quite easy make money online this way.Create a Blog: Your first step is to create an account with your blog platform of choice. If you use Wordpress you may only be able to use Adsense if you install special plugins. If you use Blogger, there's actually an Adsense option within the template design feature. Read up on the different types of platforms to find out which works best for your needs. Be sure to read all the FAQs, specifically those related to advertising. Open an Account with Adsense: Your next step is to open an account with Adsense. Simply sign up and fill out all the necessary information. Once approved, you can place Adsense on your blog.Place Adsense on Your Blog: Log into your Adsense account and click on the "Adsense Settings" tab. If you wish to place ads on your website, click on the "Adsense for Content" link. Once you reach the "Adsense for Content" page, you can choose the type of ad you would like for your blog. You can choose a text ad, which consists of links, an image ad with is a picture or graphic, or both. Choose your ad type and click "continue." Next: The next screen takes you to design page. Here you can choose the ad's size, shape and color. After your make your choice and click continue you'll be directed to a screen that allows you to click and highlight the HTML to copy and paste the Adsense code to your blog. Most bloggers prefer to place the code in the sidebar, but choose a design that works best for your blog.Blogger: If you use Blogger, you can either paste the code as directed above, or click on the "template" option and drag and drop the code as desired. Blogger even offers an option allowing you to "blend" the ads into the blog. Many prefer this step as they don't have to find the perfect color match.
How to Account Gets Banned
If you don't play by the rules, you may get a warning, you may get suspended, or you may just get banned.
1. Commit Google Don'tsThe first thing to avoid is any of the Google Don'ts. Cloaking, keyword stuffing, and title stacking are all ways to get banned from Google searches. They're also ways to get banned from AdSense. When you place AdSense ads on your site, your site is far more visible to Google and it's much more likely that your rule breaking will be caught.
2. Click on Your Own AdsNo matter how tempting, never ever click on your own ads. This is probably the easiest way to get your site suspended or banned. It's a form of click fraud, and Google is very good at catching this, even if you think you're hiding your tracks. Don't let anyone who uses any computer in your home click on your ads, either. Make sure your significant others and children are aware of the rules, or you could jeopardize your standing with Google.
3. Hide Your AdsIt might be tempting to hide your ads by making them the same color as your background or camouflaging them on areas with busy background images. You do still get paid for pageviews, so invisible ads would still pay, right? Don't even try it. This violates Google's Terms of Service, and it's easy to get caught. Don't stuff your ads far below the rest of the content, either. Clicks pay better than pageviews, so it's to your advantage to have your ads prominent. Try to make the ads look like they belong on your page.
4. Beg for ClicksDon't hold ad-click contests, beg, or even give big hints that people should click on your ads. They can ban you if they catch you begging for clicks anywhere on the Web, including pages that are totally unrelated to your AdSense pages. Google also forbids labeling your ads with language stronger than "sponsored links." This is really for everyone's benefit. Pages that beg for clicks are usually not great reads, and pity clicks don't help the advertisers. Note: It's fine to have contests on your Web site that aren't related to ad clicking or other rule breaking, such as "best photo" contests.
5. Alter the CodeAdSense generates javascript code that you can copy-and-paste directly into the HTML of your Web page. If you need to change the color or size of your ads, generate new code from AdSense. Don't make changes to the code from your Web page editing program or tweak it by hand. If you put AdSense in Blogger, Google will generate the code for you from within Blogger.
6. Use Robots to Click on Your SiteNever use any sort of automated tool to inflate your page views or click on your ads. This is click fraud of the highest order, and Google is very sophisticated at catching this. This is a trick that can easily get you banned. Likewise, don't use human-powered schemes to pay for clicks, either. No trading clicks with other AdSense users, and no pay-for-clicking schemes. If advertisers wanted to pay people for clicking, they would have signed up for it themselves.
7. Tell People How Much You Earn Per ClickGoogle is very picky about how much you disclose about how AdSense works. They don't let you tell people how much you were paid per keyword, because this could jeopardize revenue from AdWords advertisers. Beware of anyone who offers to sell you this information.
8. Make Pages Specifically to Display AdsGoogle says you can't make pages simply to hang ads, "whether or not the page content is relevant." Many Web sites, including About.com, make money from ads. Google itself makes most of its money from advertising. What makes the difference between ad sponsored content and content for the sake of ads?When you develop your site, your first thought should be about creating content, not ads. Avoid writing empty sentences for the sake of generating keywords, and avoid lengthy copy-and-pastes just to make more pages. Every page you publish should have a content-driven purpose.
9. Make Content About Taboo TopicsGoogle has a strict list of content standards, and they don't accept AdSense on pages that are violating them. These include, among other things, sites that promote or sell: alcohol certain weapons firearms tobacco drugs designer knock-offs This is a silly rule to violate, because AdSense is keyword generated, so it's amazingly easy for you to get caught. If you do have content that violates these rules, such as a beer-making supply store, they may be legitimate sites, but AdSense is not for you.
10. Cheat in Any Other WayThis isn't by any means a comprehensive list.I'm sure there are many ways to game the system that Google hasn't found out about... yet. There always are. AdSense is constantly changing to find new ways to detect click fraud, and eventually you will be caught.
Wednesday, June 18, 2008
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